Managing the ocean of data and synchronizing it with your business operations is one of the critical yet essential tasks for any Shopify store owner. You have to manage your website data, including countless customer profiles, SKU information, and sales records, to ensure your store's smooth functioning and success. And what’s more challenging is migrating your data from one e-commerce platform to another. Fortunately, there are Shopify apps like Matrixify that make it happen without much hassle and effort.
But does Matrixify work in reality, or is it just hype created by the platform itself? Well, we have created this detailed Matrixify review to help our readers with all their doubts about this platform. This Shopify app has proven its worth by helping store owners easily import and export bulk data through Excel and CSV files with minimal effort.
Through this Matrixify review, we will assess and explore the features, functionalities, pricing, and benefits of this Shopify app to help our readers decide whether investing in this platform is a wise decision or not.
What is Matrixify?
Matrixify is a data management Shopify app available on the Shopify App Store, especially designed for online store owners to simplify their data needs. The app was previously known as Excelify. The new branding comes with an advanced set of features.
The import and export feature of the app gives full control of data that is beyond the limitations of Shopify’s own data transfer tools. Merchants can use CSV and Excel files to import data from various sources and platforms. You can even use it to import data feeds from suppliers and dropshippers into readable files to update product information in bulk.
This data management solution is perfect for large stores that have multiple e-commerce profiles on different platforms. The app helps them easily import every detail (such as collections, customers, and pages) to Shopify. The app keeps your information in sync, with automated backups and auto-repeat transfers.
The types of data that can be easily migrated with Matrixify include products, customer information, collections, company outlines, draft orders, discounts, payouts, regular orders, website pages, blog posts, activity information, redirects, files, and shopping data.
Key Features of Matrixify That Are Worth Noting
From the first time we started using Matrixify till today, the platform has not let us down with our expectations. It’s super easy and seamless enough to make you feel you have invested in the right product.
- User-Friendly Interface: Using Matrixify feels straightforward. The interface is clean and intuitive, making it easy to navigate. Even if you're not a tech expert, you will find it accessible and simple to use.
- Data Import and Export: One of the most useful features we have noticed is the seamless data import and export functionality. Transferring data between systems or creating backups is a breeze, and it eliminates the hassle usually associated with such tasks.
- Customizable Templates: Matrixify offers customizable templates that allow you to tailor your data management to your specific needs. This flexibility means you can set up workflows that suit your business processes perfectly.
- Integration with Other Tools: Integration is another strong point of Matrixify. It connects effortlessly with other tools and platforms, streamlining your data management and making your operations more efficient.
- Real-Time Updates: With Matrixify, you get real-time updates. This ensures that your data is always current and accurate, which is crucial for making informed decisions.
- SEO and Blog Migration: The platform lets you easily update SEO fields for products, collections, and pages, including meta fields, and seamlessly move entire blogs between Shopify and other websites.
- Flexible Export and Import Options: You can import data from various sources like Dropbox, URLs, FTP/SFTP, Google Sheets, and Google Drive, or simply upload files directly. Track the progress of each import in real-time.
- Wide Range of Migration Sources: It lets you transfer data from popular e-commerce platforms such as WordPress (WooCommerce), Magento, and BigCommerce directly into Shopify or Shopify Plus.
How Much is Matrixify Priced?
Matrixify provides four plans to suit different needs, starting with a free “demo” version. This free plan allows 10 imports/exports for products, custom collections, smart collections, customers, companies, discounts, pages, draft orders, orders, and blog posts. It also includes 10 redirects, regular files, payouts, activity files, and metaobjects for one store.
For more advanced needs, paid plans are available:
Basic Plan ($20 per Month)
This plan supports up to 5,000 products, 2,000 customers, 300 smart and custom collections, 50 companies, and 3,000 discounts. It also allows 1,000 orders and draft orders, 50 pages and blog posts, 10,000 redirects, 366 payouts, 10,000 activity files, 1,000 regular files, and 50 metaobjects.
The Basic plan has no monthly item limits, supports metafields and scheduling, and includes one free additional store. It also works with FTP/SFTP and cloud storage solutions.
Big Plan ($50 per Month)
This plan includes all Basic features plus 50,000 products, 3,000 smart and custom collections, and 20,000 customers. It supports 500 companies, 3,000 discounts, 10,000 orders and draft orders, 500 pages and blog posts, 100,000 redirects, 3,660 payouts, and 100,000 activity data points. Additionally, it offers 10,000 files, 500 metaobjects, 5x faster transfer speeds, and batch import options.
Enterprise Plan ($200 per Month)
This plan offers unlimited file imports for all supported data types and 10x faster import/export speeds. For specialized needs, additional services are available at $200 per hour. These include custom data migration, development of unique import/export formats, and priority development of new features in the Matrixify app.
A Look Into Matrixify Integration Capabilities
The Matrixify app for Shopify works smoothly with many helpful tools for managing data, such as Google Shopping, Google Sheets, and Google Drive. It also connects directly with Shopify Flow, which lets you set up automated workflows, and supports cloud storage options like Dropbox and various FTP/SFTP servers.
Matrixify makes it easy to import data from any public web link. You can even use dynamic placeholders in URLs for scheduled imports, allowing you to pick the exact file you want from your directory.
If you’re having trouble accessing custom storage locations, Matrixify’s support team is ready to help. Just reach out, and they’ll assist you in getting everything set up.
How to Use Matrixify?
Matrixify is designed to solve common data management challenges with a user-friendly and hassle-free interface. After downloading the app from the Shopify App Store and selecting your plan, you can quickly export data, edit Shopify information, or import data from other platforms directly into Shopify.
The process is simple and easy to follow. For example:
Step 1: Export Shopify Data:
Go to the Matrixify homepage and click “New Export.” In the “Format” section, pick the best option for your needs, like Excel for smaller files or CSV for larger ones. Click “Select Sheets” to choose specific sheets for your export—you can add them one by one or in bulk. You can also select exactly which columns to include.
Matrixify lets you customize columns by dragging and rearranging them, and you can set filters to include or exclude specific data. Additional features, like scheduling automated exports, are also available. Once the export starts, you can track its progress using a clear visual tool. Matrixify makes data management quick, flexible, and stress-free.
Step 2: Edit Shopify Data
Matrixify not only helps you move important stored data but also lets you edit it. You can import only the columns you need using a simple Excel file. The app automatically recognizes products by ID, Handle, or Variant SKU. It can also update or create new collections, customers, orders, or pages with as many columns as you want.
Each sheet has a “command” column where you can choose actions like creating new files, merging files, updating or replacing information, or deleting items. You can update all products and images at once and even add metafield columns for SEO purposes.
Step 3: Import Products and Shopify Store Data
Importing is just as easy as exporting. By naming your sheet, you can tell Matrixify exactly what you’re importing, making it simple to organize your data. Each sheet includes column headers, file size details, and more.
The maximum file size for a single upload is 10GB. If you’re using a CSV in a ZIP file, the total size of all files in the ZIP must not exceed 30GB. Matrixify supports various file formats like Excel, CSV, and Google Sheets, and it automatically detects and converts file encodings like UTF-8, ISO-8859-1 (Latin 1), and ISO-2022-JP to UTF-8 when needed for Shopify.
Just like with exports, you can track import progress, apply filters, and edit the imported data once it’s added to your site. Matrixify makes managing and editing your Shopify data straightforward and efficient.
How About Matrixify Customer Support?
Matrixify provides multiple ways for customers to get help with any issues they encounter. First, the company offers a comprehensive knowledge base on its website, filled with documentation, tutorials, and updates on new features. If you need more personalized help, you can also pay for additional support from Matrixify’s team of experts.
Every plan includes customer support through Slack channels and email. The Matrixify team is known for responding quickly to questions, and there’s even a free live chat option for faster assistance. Additionally, Matrixify has an offline tracker that shows real-time updates if the system is experiencing technical issues, keeping you informed at all times.
Pros and Cons of Matrixify
Matrixify is highly regarded by Shopify store owners, boasting a strong 4.7 out of 5-star rating on the Shopify App Store. However, like any tool, it has its strengths and weaknesses.
Here’s a breakdown of its main pros and cons:
Pros of Matrixify
- Matrixify excels at handling large datasets, making it ideal for stores with big product catalogues or high sales volumes.
- It automates data imports and exports, which can be scheduled at times that suit your workflow.
- The app is highly effective for migrating data from other e-commerce platforms to Shopify.
- Customers praise its responsive and helpful support team.
- It provides detailed documentation and tutorials, which are great for beginners or tackling complex tasks.
Cons of Matrixify
- While Matrixify offers a free demo plan, costs can add up for businesses needing advanced data processing, especially on higher-tier plans for larger stores.
- Some advanced features may require additional tools like Google Sheets or FTP servers, which can make setup and management more complicated for users seeking an all-in-one solution.
Conclusion
If you’ve ever faced challenges managing data across different store platforms or struggled with migrating to Shopify, Matrixify might be the perfect solution for you. It goes beyond Shopify’s basic import and export features, offering more control over your data with support for various file types and integrations.
When you combine Matrixify’s powerful functionality with its extensive resources and top-notch customer support, it’s no surprise that this app is one of the most popular tools on the Shopify App Store. It’s a reliable choice for simplifying data management and migration.
Undoubtedly, Matrixify is a powerful tool, but getting the best results often depends on proper planning, accurate data mapping, a smooth migration strategy and, obviously, an experienced Shopify professional. At Mtoag Technologies, our Shopify development experts help businesses with seamless store migrations, custom Shopify solutions, app integrations, and ongoing store optimization to ensure every transition is secure and hassle-free.
With the capabilities of Matrixify combined with the right Shopify expertise, businesses can save time, reduce errors, and build a store that is ready to scale with your business.
FAQs
What is the Matrixify App?
Matrixify is a Shopify app designed to simplify bulk data management for store owners. It allows users to import, export, and update large volumes of data, such as products, customers, and orders, using spreadsheet formats like Excel or CSV. It streamlines complex tasks, making it easier to manage Shopify stores efficiently.
What is Matrixify Used for?
Matrixify is used for bulk data operations in Shopify stores. It helps users import, export, and update data like products, inventory, customers, and orders. It’s particularly useful for managing large datasets, migrating data between stores, or syncing information with external systems, saving time and reducing manual effort.
What is the Matrixify Format?
The Matrixify format refers to the structured spreadsheet layout (Excel or CSV) used to organize data for import or export. It includes specific column headers and data formats that align with Shopify’s requirements, ensuring seamless data transfer between the app and the store.
What is the API Call Limit for Matrixify?
Matrixify’s API call limit depends on the Shopify plan and the app’s subscription tier. Higher-tier plans offer more API calls, enabling larger data operations. Users should check their plan details to understand their specific limits.
How Do I Cancel Matrixify?
To cancel Matrixify, go to your Shopify admin, navigate to the Apps section, find Matrixify, and select the option to uninstall or cancel the subscription. Ensure you export any necessary data before cancellation.
How Do I Export Navigation from Matrixify?
To export navigation, use Matrixify’s export feature, select the “Navigation” data type, and choose the desired menus or links. The app will generate a spreadsheet file containing your store’s navigation structure.
What is the Line Command in Matrixify?
The line command in Matrixify is a feature that allows users to perform specific actions or apply filters during data import or export. It helps customize how data is processed, such as skipping rows or applying transformations.
How Do I Export Files from Matrixify?
To export files, select the data type (e.g., products, customers) in Matrixify, configure the export settings, and download the file in Excel or CSV format. The app organizes the data according to Shopify’s structure.
How Do I Upload Files to Matrixify?
To upload files, prepare your spreadsheet in the Matrixify format, go to the app, select “Import,” and upload the file. Matrixify will process the data and update your Shopify store accordingly.
